Stop losing leads.
Start closing deals.
The CRM that real estate brokers actually use. Track every lead from 99acres to closing, manage your pipeline visually, and never let a follow-up slip through the cracks.
Total Leads
1,247
+12%
Active Deals
84
+8%
Revenue
2.4 Cr
+23%
Conversion
18.6%
+3.2%
Pipeline Overview
Sources
Your leads deserve better than a spreadsheet
Every broker we talk to faces the same problems. We built The Broker's Lane to solve them all.
Leads lost in spreadsheets
You get inquiries from 99acres, MagicBricks, Housing.com, walk-ins, referrals — and they end up scattered across WhatsApp chats, Excel files, and sticky notes. Important leads fall through the cracks.
No visibility into pipeline
Which leads are hot? Who hasn't been contacted in weeks? How many site visits happened this month? Without a clear pipeline, you're flying blind and losing deals to faster competitors.
Follow-ups slip through
You promised to call Raj after his site visit. It's been 10 days. By the time you remember, he already booked through another broker. Manual follow-up tracking simply doesn't scale.
Zero team accountability
Managers have no idea what their brokers are doing. Are leads being contacted? Are site visits happening? Without data, it's impossible to coach your team or identify top performers.
Commission chaos
Tracking deal values, commission splits, payment installments, and documentation across dozens of active deals is a nightmare. One miscalculation and you're leaving money on the table.
Inventory-lead mismatch
You have 50 properties and 200 leads, but no easy way to match them. Leads looking for 3BHK in Bandra get shown villas in Thane because there's no system to connect supply and demand.
Everything you need to close more deals
See every deal at a glance
Drag-and-drop Kanban board that mirrors your actual sales process. From first inquiry to possession — every stage is visible, every lead accounted for.
- Drag leads between stages with a single click
- 8 customizable stages from New to Closed Won
- Color-coded cards with budget, source, and contact info
- Instant stage-change activity logging
Raj Mehta
Priya Sharma
Arjun Patel
Neha Gupta
Vikram Singh
Anita Reddy
Suresh Kumar
Import 1,000 leads in 30 seconds
Stop manually entering leads from portal exports. Upload any CSV and our intelligent mapper auto-detects columns from 99acres, MagicBricks, Housing.com, and more.
- Auto-detects columns from major Indian portals
- Smart aliases: "Mobile No" maps to Phone automatically
- Duplicate detection prevents messy data
- Row-by-row error reporting — no leads left behind
Column Mapping
847 leads ready to import
Data-driven decisions, not gut feelings
Role-aware dashboards give managers the full picture and brokers their personal scorecard. Know your conversion rate, revenue, and pipeline health — updated in real time.
- Manager view: team performance, revenue, conversion rates
- Broker view: personal pipeline, active leads, deals closed
- Source performance: which portals bring the best leads
- Pipeline breakdown: where leads get stuck
Total Leads
1,247
+12%
Active Deals
84
+8%
Revenue
2.4 Cr
+23%
Conversion
18.6%
+3.2%
Pipeline Overview
Sources
Your entire sales pipeline, visualized
From the first 99acres inquiry to handing over the keys — track every lead through every stage. Drag, drop, done.
Sales Pipeline
Raj Mehta
Priya Sharma
Arjun Patel
Neha Gupta
Vikram Singh
Anita Reddy
Suresh Kumar
Up and running in 5 minutes
No complex setup, no consultants needed. Just sign up, import your leads, and start closing.
Create your workspace
Sign up and invite your team. Set up roles — managers oversee, brokers execute. Takes 2 minutes.
Import your leads
Upload your CSV exports from any portal. Our smart mapper handles the rest. Zero manual data entry.
Close more deals
Track your pipeline, follow up on time, match inventory to leads, and watch your conversion rate climb.
Simple, transparent pricing
Start free. Upgrade when you're ready. No per-lead charges — pay for your team size, not your success.